Cookie Policy
Understanding how haleneriam uses tracking technologies
Look, we get it. Cookie policies can feel like reading a phone book written in legalese. But here's the thing—we actually want you to understand what's happening when you visit haleneriam.com. This isn't just boilerplate text copied from some template. We're a business sales consultancy based in Sydney, and transparency matters to us.
When you browse our site, small data files get stored on your device. Some are absolutely necessary for the site to function. Others help us understand how people use our content so we can make it better. And yes, some are about marketing—but you have control over those.
Last updated: February 2025
What Actually Are Cookies?
Cookies are tiny text files—usually just a few kilobytes—that websites place on your computer or phone. They've been around since the mid-90s, and despite their sweet name, they're just data. Think of them as digital Post-it notes that remember things like whether you're logged in, what's in your cart, or which pages you've visited.
There's a lot of confusion about cookies. Some people think they're programs that can scan your hard drive or steal your passwords. They can't. They're literally just text. The controversy comes from how they're used to track browsing behavior across websites—which is why regulations now require us to be upfront about it.
Types of Cookies We Use
Essential Cookies
These keep haleneriam.com working properly. Without them, basic features would break. You can't disable these if you want to use the site, and honestly, they don't collect anything personal.
- Session management (keeps you logged in as you navigate)
- Security tokens (prevents cross-site request forgery attacks)
- Load balancing (distributes traffic across our servers)
- Form data retention (remembers what you typed if a page refreshes)
Functional Cookies
These remember your preferences and choices. They make your experience more personalized but aren't strictly necessary for the site to function.
- Language preferences (if we expand beyond Australia)
- Display settings (text size, layout preferences)
- Region selection (remembering you're in Sydney vs. Melbourne)
- Cookie consent choices (ironically, remembering you rejected cookies)
Analytics Cookies
These help us understand how visitors interact with haleneriam.com. We use them to spot problems and improve content. The data is aggregated—we're not watching individual people like some creepy surveillance system.
- Page views and visit duration (which content is actually useful)
- Traffic sources (how people found us—search, social, direct)
- Device and browser type (helps with responsive design testing)
- Error tracking (identifies broken links or loading issues)
Marketing Cookies
These track you across websites to build advertising profiles. We're honest about this. If you've visited our site and then see our ads elsewhere, that's these cookies at work. You can reject them without affecting site functionality.
- Retargeting pixels (showing ads to people who visited but didn't contact us)
- Conversion tracking (measuring if ads actually lead to inquiries)
- Audience building (creating similar audiences for ad targeting)
- Attribution data (understanding which marketing channels work)
Manage Your Cookie Preferences
You're in control here. Click the button below to reject all non-essential cookies. Essential cookies will remain (otherwise the site won't work), but we'll clear everything else and stop new tracking cookies from being set.
How Long Do Cookies Last?
Not all cookies stick around forever. Some disappear the moment you close your browser. Others hang around for months or even years. Here's how our cookies break down by duration:
| Cookie Type | Duration | Purpose |
|---|---|---|
| Session cookies | Until browser closes | Temporary functionality like form submissions and navigation |
| Essential persistent | 30 days | Security tokens and basic site functionality |
| Functional cookies | 90 days | Preference storage and user experience improvements |
| Analytics cookies | 24 months | Long-term usage patterns and site optimization |
| Marketing cookies | 12 months | Advertising attribution and retargeting campaigns |
Browser-Level Cookie Management
You don't need to rely on our consent system. Every modern browser lets you control cookies directly. The downside? It's an all-or-nothing approach that affects every website you visit, not just haleneriam.com. But if you want maximum control, here's how:
Chrome
Settings → Privacy and security → Cookies and other site data → Block third-party cookies or Block all cookies
Firefox
Settings → Privacy & Security → Enhanced Tracking Protection → Strict (blocks most cookies and trackers)
Safari
Preferences → Privacy → Block all cookies (warning: this breaks many websites)
Edge
Settings → Cookies and site permissions → Manage and delete cookies → Block third-party cookies
Keep in mind that blocking all cookies will break login functionality, shopping carts, and personalized features across the web. Most people find that blocking third-party cookies strikes the right balance between privacy and usability.
Third-Party Cookies and Partners
We're not the only ones setting cookies on haleneriam.com. When you visit our site, you might also get cookies from our analytics providers, advertising partners, and content delivery networks. We're required to tell you about this.
Analytics Partners
We use Google Analytics to understand site traffic. Google sets its own cookies and has its own privacy policy. You can opt out of Google Analytics specifically by installing their browser add-on, which prevents the JavaScript from sharing data.
Advertising Networks
Our retargeting campaigns run through platforms like Google Ads and Meta Business Suite. These services set cookies to track whether you've visited haleneriam.com, then show you our ads on other sites. This is standard practice in digital marketing, but we understand if it feels intrusive.
Content Delivery Networks
We use CDNs to make haleneriam.com load faster. These services sometimes set cookies for load balancing and security purposes. They're technical necessities rather than tracking tools.
Your Rights Under Australian Privacy Law
Under the Privacy Act 1988 (Cth) and Australian Privacy Principles, you have specific rights regarding your personal information. While cookies themselves aren't usually considered personal information, the data they collect might be.
You can request access to any personal information we've collected through cookies. You can ask us to correct inaccurate information. And you can request deletion of non-essential data, though we may need to retain some information for legal or business purposes.
We don't sell personal information to third parties. Our advertising partners receive anonymized behavioral data, but not your name, email, or other directly identifying information. If you're concerned about data sharing, the rejection button above will stop most of it.
Changes to This Policy
We update this policy occasionally as our practices change or regulations evolve. Major changes will be posted prominently on haleneriam.com. Minor updates might just get added without announcement—which is why we include the "last updated" date at the top.
If we start using cookies in fundamentally different ways (like selling data to third parties, which we don't currently do), we'll notify users directly via email and require fresh consent. But mostly, changes are about adding clarity or updating technical details.
Questions About Cookies?
If you have specific questions about how we use cookies or want to exercise your privacy rights, contact us directly. We're actual humans in Sydney, not a faceless corporation with an automated response system.
haleneriam
12/10 Barrack St, Sydney NSW 2000, Australia
Phone: +61 401 505 972
Email: contact@haleneriam.com