Master Business Sales Through Real Market Experience
Learn from actual transactions and client negotiations that shaped successful exits. Our autumn 2025 program brings together seasoned advisors who've guided hundreds of business owners through complex sales processes.
Explore Program DetailsA Different Approach to Sales Education
We built this curriculum around scenarios that actually happened—not theoretical frameworks. Each module walks through decisions that determined whether deals succeeded or stalled.
Case Study Analysis
You'll examine real transaction documents, valuation reports, and negotiation transcripts from Australian business sales completed between 2022 and 2024. Names are changed, but the complexity remains intact.
Advisor Roundtables
Monthly sessions with professionals who specialize in different sale structures. They'll share what worked in specific situations and what they'd approach differently now.
Document Workshop
Practice drafting the agreements and materials buyers actually request during due diligence. We use templates from successful transactions, then critique what could improve.
What Past Participants Achieved
We don't promise outcomes, but we can share what happened after people completed this program. Some went on to advise on their first transactions within eight months. Others used the knowledge to better prepare their own businesses for eventual sale.
- Better understanding of valuation multiples and how buyers calculate them
- Improved ability to spot red flags during preliminary discussions
- More confidence preparing information memorandums that address buyer concerns
- Clearer perspective on when to engage specialists versus handling matters internally
Results vary based on prior experience and how much time you invest. This isn't a certification program—it's practical education for people already working with business owners or planning to.
How the Program Actually Works
Starting September 2025, you'll work through twelve modules over six months. Each focuses on a specific phase of the sales process, using materials from transactions that closed in the past three years.
Weekly Structure
Tuesday evenings include a two-hour session where we dissect a particular deal component. Maybe it's how the seller positioned recurring revenue, or how advisors handled earnout negotiations when projections looked optimistic.
Thursday afternoons are for independent work. You'll receive documents from an actual transaction and prepare analysis as if you were advising the seller. We critique these submissions as a group the following week.
The final month focuses on a comprehensive scenario where you coordinate all aspects of a hypothetical sale, from initial valuation through closing documents.
Resource Library
Access our collection of anonymized transaction documents, valuation models, and negotiation correspondence. These remain available after the program concludes.
Advisor Network
Connect with professionals who work on business sales across different industries. Useful when you encounter specific questions after the formal sessions end.
Schedule Flexibility
Sessions are recorded if you can't attend live. The independent work fits around your existing commitments, though you'll get more value if you engage with the group discussions.
Before and After Perspectives
Limited Transaction Context
Many participants arrive with strong financial backgrounds but limited exposure to how business sales actually unfold. They understand balance sheets but haven't seen how buyers interrogate assumptions during due diligence.
Practical Advisory Capability
You'll recognize common negotiation patterns, understand how different sale structures affect outcomes, and know which specialists to involve at various stages. Some participants begin taking on advisory roles shortly after completion.
Ready to Learn from Real Transactions?
The autumn 2025 cohort opens for enrollment in July. Spaces are limited to maintain quality discussion and personalized feedback on your work.